Social Media Content Request template

An internal intake form that ends the "can you make a quick post?" Slack message. Requesters specify the platforms (picked from a grid), what's being announced, the go-live date, key copy points including what must not be said, and an urgency tier with explicit turnaround times — plus a file upload so the assets arrive with the request instead of three days after it.

Use this template Start free — no card

7 questions · works on the free plan (500 responses/month) · fully customizable

File upload question

What’s inside

The questions this template ships with — rename, reorder, or delete any of them in the builder.

01Which platforms is this for?Checkboxes

02What are we announcing or promoting?Short text

03When does this need to go live?Date

04Key messages and copy pointsLong text

05Upload assetsFile upload

06How urgent is this?Multiple choice

When to use this template

An in-house social team taking requests from product, HR, and events without becoming the company's ticket-free help desk
Agencies giving each client one intake link, so briefs arrive in a consistent shape
A university communications office fielding post requests from dozens of departments with wildly different deadline awareness
Any team where "emergency" requests are common enough that a named 24-hour tier with visible standard turnaround changes behavior

Tips to get more from it

The urgency options carry their turnaround times in the labels ("Standard — 5+ business days"), which quietly trains requesters on real lead times. Edit them to your team's actual SLAs.
The copy-points field explicitly asks what must NOT be said — the question that prevents the worst category of social media incident.
The platform picker uses a two-column grid, so requesters see all six channels at once instead of scrolling a dropdown.
Assets arrive through the file upload with the request; the helper text asks for a zip when there's a lot, which keeps submissions tidy.

Questions people ask

Why use an intake form instead of Slack requests?

A form forces complete briefs — platforms, deadline, copy points, and assets in one submission — and creates a queue you can triage by urgency instead of by who pinged loudest.

Can requesters attach images and video?

Yes, the file upload field accepts assets with the request, and they're stored alongside the brief in the response.

Can I change the turnaround tiers?

Every option is editable — rename the tiers, change the day counts, or add an approval step. The labels should reflect the turnaround your team actually delivers.