Webinar Feedback Survey template

A post-webinar survey that separates "interesting" from "useful" and asks about each segment individually. A matrix rates the presentation, demo, Q&A, pacing, and audio-video quality in one screen; the live Q&A question is skipped for people who watched the recording; and the email question appears only for attendees who ask to be contacted. Thirteen steps, about two minutes.

Use this template Start free — no card

13 questions · works on the free plan (500 responses/month) · fully customizable

2 built-in logic rules

What’s inside

The questions this template ships with — rename, reorder, or delete any of them in the builder.

01How did you take part?Multiple choice

02Did the live Q&A answer your question?Multiple choice

03How would you rate the session overall?Rating scale

04How useful was it for your actual work?Rating scale

05How did each part land?Matrix

06Was the session the right length?Multiple choice

07What's the single most useful thing you're taking away?Long text

08What should we cover in a future session?Long text

09How likely are you to join another one?Multiple choice

10Would you like someone to follow up with you?Multiple choice

11Best email to reach youEmail

When to use this template

A SaaS company running a recurring webinar series and needing per-segment feedback rather than one overall score
Post-event follow-up where the feedback request doubles as the delivery email for slides and the recording
Training and education webinars, where the length question settles the recurring argument about running 45 or 90 minutes
Marketing teams using the follow-up opt-in to hand genuinely interested attendees to sales without a blanket pitch

Tips to get more from it

The matrix rates five segments in a single screen, which is why people finish it. Rating each part separately tells you whether to cut the demo or fix the Q&A — an overall score never does.
The live Q&A question is skipped for recording watchers, and the email question only appears for people who ask to be contacted. Both rules live in the Logic tab.
The usefulness rating deliberately sits beside the overall rating, with helper text noting they are different things. Sessions that entertain and teach nothing rate high on one and low on the other.
The most-useful-takeaway answers are your best marketing copy for the next session in the series. Quote them, with permission.

Questions people ask

What should a post-webinar survey ask?

Overall and usefulness ratings, a per-segment breakdown, whether the length was right, the main takeaway, future topics, and a follow-up opt-in. That's this template's structure, at thirteen steps.

When should I send a webinar feedback survey?

Immediately after the session, ideally in the same email as the recording and slides. Response rates fall off sharply within a day.

Can I collect feedback without asking for contact details?

Yes — the email question only appears for attendees who ask to be followed up with. For fully anonymous feedback, turn on the anonymous responses setting, which stores no IP address, user agent, referrer, or location data.